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Author: Braydon Nelson

3 UX-Friendly Ways To Upsell Your Customers

3 UX-Friendly Ways To Upsell Your Customers

Upselling or cross-selling customers with relevant products is about more than boosting revenues (although it does that, too). From the user’s point of view, it’s an effortless way to see complementary products without browsing aimlessly. When done properly, upsells can truly enhance the user experience, while simultaneously increasing average order value (AOV) and generating incremental “free” money that the company or publisher would otherwise miss out on. Everyone wins, right? Unfortunately, not always. Some e-commerce sites make a habit out of constantly…

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Introducing The All New Look For Bundle Pages

Introducing The All New Look For Bundle Pages

We’re pretty big on bundles here at Stack. These unique curated sales are exclusive to our business, and allow our partners to offer customers amazing deals not found anywhere else on the Web. Last month we rolled out our new online course sale page, and based on that success, it was time to give our bundle sale page a facelift as well. Our goal while redesigning our new bundle page was to give our users a better experience by highlighting important information and clearly…

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Optimizing Sale Pages for Elearning Products

Optimizing Sale Pages for Elearning Products

On our StackSocial site, different product types require different page layouts. The two main layouts we use are designed for our bundle sales and single product sales. Last week we introduced a brand new page page layout tailored to our eLearning sales.  This is significant for two main reasons: 1. eLearning is one of our largest product categories and 2. eLearning sales contain product details that are vital for the consumer, that are irrelevant for other product categories. With this update, we now have a layout that was built solely with…

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StackShops Product Update: Feb 2016

StackShops Product Update: Feb 2016

We’ve enhanced our stores! This is the latest hot and fresh out the kitchen… Homepage Customization   We now have the ability to customize the look of our store fronts with our new homepage customization tool.  Publishers can now choose from several different layouts with different options for banner image sizes, products columns and product category order.   Enhanced Email Platform   Email is one of our most important marketing channels, and we take great pride in sending the most engaging and valuable emails…

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