7 Steps to Creating a Content Marketing Plan That Maximizes Results
In recent years, content marketing has become the go-to strategy for generating a positive ROI. Why? It (usually) requires a modest budget, and yields significant results. But as the sheer volume of online content continues to blow up, businesses are looking for ways to find an edge with their content marketing strategies. Don’t get us wrong: the demand for quality content remains high and the value of a lead primed for a sale insurmountable. But a robust content marketing strategy…