At StackCommerce, we thrive on delivering unique products and amazing deals to our publisher audiences. We don’t just sell products, we introduce the right audience to the right product at the right time. This all starts with our sales team, and we searched high and low to find the perfect leader for this essential part our business.
We’re ecstatic to introduce Jaromy Pittario, our brand new VP of Sales. Jaromy joined us from Velocity App, the leading global payment app in the hospitality industry, and has previously provided incredible sales leadership at Gilt, AOL, and LivingSocial. Today, we’re picking his brain on everything from the evolution of flash sale sites to leadership tips to what the future has in store for StackCommerce’s publisher and vendor network.
Liz: You have amazing experience in your field, and specifically working with the flash sale model. In what ways have you seen this model evolve and change?
Jaromy: In the luxury space in particular, I’ve watched brands become more and more accustomed to the benefits of the revenue share model, and therefore open to working with flash sale sites. When I started at LivingSocial in Los Angeles, no one was familiar with it. But by the time I led the team at Gilt City, luxury brands and luxury shoppers alike were becoming more and more attracted to this model.
The experience transformed beyond the instant gratification of bringing a deal to a customer to a fully-branded journey that breeds engaged lifetime customers.
Liz: As a new member of the team in a leadership position, what are your key priorities?
Jaromy: My number one priority is to motivate and cultivate a cohesive team culture. As a sales team, our culture should be invitational so that our success is shared, not compared in a competitive fashion. Being approachable, relational, and goal-oriented also helps us become more available to cross-organization collaboration.
Liz: In what ways do you hope to influence the evolution of StackCommerce through sales and vendor relations?
Jaromy: I am working to grow and bolster StackCommerce’s lifestyle vertical, in part by bringing on national brand partnerships. Not only will these brands benefit from StackCommerce’s product distribution and marketing capabilities, but these noteworthy brands will work to elevate the customer experience across our publisher sites.
This symbiotic relationship is what makes StackCommerce a unique alternative to traditional affiliate advertising and publisher monetization solutions. I look forward to getting the StackCommerce name out to brands that I know would be a great fit.
Liz: You recently joined StackCommerce. What excited you about the opportunity?
Jaromy: During the interview process, I was fascinated by the rare blend of a startup environment and proven success and profitability at Stack. The interview process was so conversational that I felt I was able to really get to know the business and the people who make Stack a wonderful place to work.
Liz: What do you enjoy doing outside of Stack?
Jaromy: Cooking! I have an instagram account dedicated to teaching people how to make healthy meals in less than 30 minutes.
Liz: What’s your favorite saying?
Jaromy: Work hard, play hard.